The Thank God Tribe!

Shalom!

There is a very holy brand that I personally have fallen in love with! Thank You Hashem is a brand focused on creating thanks and intimacy to God. They want to remind every Jew that Hashem (one of the names we have for God) exists in every aspect of our life. A little background on the subject is that Jewish people often use the phrase “Baruch Hashem” when something good happens, Baruch Hashem (also known as BH) means Thank God. When one thanks God, for even the smallest detail, we bring Him into our life.

The company themselves started small, a group of friends overheard a Jew saying “Thank You Hashem” so casually that they were inspired to bring this saying into their daily lives. This slowly became a movement, it started small but now they are approaching forty thousand followers on Instagram alone. How you may ask this happened? They created a theme song, I have attached a link to below which was extremely catchy, then Jewish influencers every where began to post about them, swag such as wrist bands were handed out at events and shipped to fans around the states!

Personally I believe that the swag and influence is a small step, I believe that people were looking for a spark to connect to, especially during the pandemic and Thank You Hashem was there to inspire and connect. During the pandemic, and still they have daily posts on Instagram with inspirational quotes that relate to life, the week, and the Jewish holidays sometimes!

Their website also includes many inspirational stories, resources for learning more about Judaism and Judaic topics! This has been extremely helpful for the TYHASHEM Tribe during the pandemic, because it has created a community as well as helped many including myself strive to be my best possible self and include God in my daily life! So with this I would like to Say Thank You Hashem for allowing me to create this blog!

For more information and to get connected : https://tyhnation.com/

Article originally posted on

https://medium.com/marketing-right-now/the-thank-god-tribe-231577d0024f